seo-content-writer

当用户要求“编写 SEO 内容”、“创建博客文章”、“写文章”、“为 SEO 编写内容”、“起草优化内容”、“编写操作指南”、“创建产品描述”、“编写登陆页面”、“SEO 文案”、“针对 [关键字] 的草稿内容”或“编写有关 [主题] 的 2000 字文章”时，应使用此技能。使用 12 步工作流程创建关键字优化内容：CORE-EEAT 预写清单、关键字集成、标题优化（5 个公式选项）、元描述、H1/H2/H3 层次结构、特色片段定位、内部/外部链接和可读性增强。生成包含嵌入式 SEO 元素、标题变体、元描述、带有架构的常见问题解答部分以及自评分的 CORE-EEAT 检查表的完整草稿。对于 AI 引文优化，请参阅 geo-content-optimizer。要更新现有内容，请参阅内容刷新。

## 概述（中文）

当用户要求“编写 SEO 内容”、“创建博客文章”、“写文章”、“为 SEO 编写内容”、“起草优化内容”、“编写操作指南”、“创建产品描述”、“编写登陆页面”、“SEO 文案”、“针对 [关键字] 的草稿内容”或“编写有关 [主题] 的 2000 字文章”时，应使用此技能。使用 12 步工作流程创建关键字优化内容：CORE-EEAT 预写清单、关键字集成、标题优化（5 个公式选项）、元描述、H1/H2/H3 层次结构、特色片段定位、内部/外部链接和可读性增强。生成包含嵌入式 SEO 元素、标题变体、元描述、带有架构的常见问题解答部分以及自评分的 CORE-EEAT 检查表的完整草稿。对于 AI 引文优化，请参阅 geo-content-optimizer。要更新现有内容，请参阅内容刷新。

## 原文

# SEO Content Writer

> **[SEO & GEO Skills Library](https://skills.sh/aaron-he-zhu/seo-geo-claude-skills)** · 20 skills for SEO + GEO · Install all: `npx skills add aaron-he-zhu/seo-geo-claude-skills`

<details>
<summary>Browse all 20 skills</summary>

**Research** · [keyword-research](../../research/keyword-research/) · [competitor-analysis](../../research/competitor-analysis/) · [serp-analysis](../../research/serp-analysis/) · [content-gap-analysis](../../research/content-gap-analysis/)

**Build** · **seo-content-writer** · [geo-content-optimizer](../geo-content-optimizer/) · [meta-tags-optimizer](../meta-tags-optimizer/) · [schema-markup-generator](../schema-markup-generator/)

**Optimize** · [on-page-seo-auditor](../../optimize/on-page-seo-auditor/) · [technical-seo-checker](../../optimize/technical-seo-checker/) · [internal-linking-optimizer](../../optimize/internal-linking-optimizer/) · [content-refresher](../../optimize/content-refresher/)

**Monitor** · [rank-tracker](../../monitor/rank-tracker/) · [backlink-analyzer](../../monitor/backlink-analyzer/) · [performance-reporter](../../monitor/performance-reporter/) · [alert-manager](../../monitor/alert-manager/)

**Cross-cutting** · [content-quality-auditor](../../cross-cutting/content-quality-auditor/) · [domain-authority-auditor](../../cross-cutting/domain-authority-auditor/) · [entity-optimizer](../../cross-cutting/entity-optimizer/) · [memory-management](../../cross-cutting/memory-management/)

</details>

This skill creates search-engine-optimized content that ranks well while providing genuine value to readers. It applies proven SEO copywriting techniques, proper keyword integration, and optimal content structure.

## When to Use This Skill

- Writing blog posts targeting specific keywords
- Creating landing pages optimized for search
- Developing pillar content for topic clusters
- Writing product descriptions for e-commerce
- Creating service pages for local SEO
- Producing how-to guides and tutorials
- Writing comparison and review articles

## What This Skill Does

1. **Keyword Integration**: Naturally incorporates target and related keywords
2. **Structure Optimization**: Creates scannable, well-organized content
3. **Title & Meta Creation**: Writes compelling, click-worthy titles
4. **Header Optimization**: Uses strategic H1-H6 hierarchy
5. **Internal Linking**: Suggests relevant internal link opportunities
6. **Readability Enhancement**: Ensures content is accessible and engaging
7. **Featured Snippet Optimization**: Formats for SERP feature opportunities

## How to Use

### Basic Content Creation

```
Write an SEO-optimized article about [topic] targeting the keyword [keyword]
```

```
Create a blog post for [topic] with these keywords: [keyword list]
```

### With Specific Requirements

```
Write a 2,000-word guide about [topic] targeting [keyword],
include FAQ section for featured snippets
```

### Content Briefs

```
Here's my content brief: [brief]. Write SEO-optimized content following this outline.
```

## Data Sources

> See [CONNECTORS.md](../../CONNECTORS.md) for tool category placeholders.

**With ~~SEO tool + ~~search console connected:**
Automatically pull keyword metrics (search volume, difficulty, CPC), competitor content analysis (top-ranking pages, content length, common topics), SERP features (featured snippets, PAA questions), and keyword opportunities (related keywords, question-based queries).

**With manual data only:**
Ask the user to provide:
1. Target primary keyword and 3-5 secondary keywords
2. Target audience and search intent (informational/commercial/transactional)
3. Target word count and desired tone
4. Any competitor URLs or content examples to reference

Proceed with the full workflow using provided data. Note in the output which metrics are from automated collection vs. user-provided data.

## Instructions

When a user requests SEO content:

1. **Gather Requirements**

   Confirm or ask for:
   
   ```markdown
   ### Content Requirements
   
   **Primary Keyword**: [main keyword]
   **Secondary Keywords**: [2-5 related keywords]
   **Target Word Count**: [length]
   **Content Type**: [blog/guide/landing page/etc.]
   **Target Audience**: [who is this for]
   **Search Intent**: [informational/commercial/transactional]
   **Tone**: [professional/casual/technical/friendly]
   **CTA Goal**: [what action should readers take]
   **Competitor URLs**: [top ranking content to beat]
   ```

2. **Load CORE-EEAT Quality Constraints**

   Before writing, load content quality standards from the [CORE-EEAT Benchmark](../../references/core-eeat-benchmark.md):

   ```markdown
   ### CORE-EEAT Pre-Write Checklist

   **Content Type**: [identified from requirements above]
   **Loaded Constraints** (high-weight items for this content type):

   Apply these standards while writing:

   | ID | Standard | How to Apply |
   |----|----------|-------------|
   | C01 | Intent Alignment | Title promise must match content delivery |
   | C02 | Direct Answer | Core answer in first 150 words |
   | C06 | Audience Targeting | State "this article is for..." |
   | C10 | Semantic Closure | Conclusion answers opening question + next steps |
   | O01 | Heading Hierarchy | H1→H2→H3, no level skipping |
   | O02 | Summary Box | Include TL;DR or Key Takeaways |
   | O06 | Section Chunking | Each section single topic; paragraphs 3–5 sentences |
   | O09 | Information Density | No filler; consistent terminology |
   | R01 | Data Precision | ≥5 precise numbers with units |
   | R02 | Citation Density | ≥1 external citation per 500 words |
   | R04 | Evidence-Claim Mapping | Every claim backed by evidence |
   | R07 | Entity Precision | Full names for people/orgs/products |
   | C03 | Query Coverage | Cover ≥3 query variants (synonyms, long-tail) |
   | O08 | Anchor Navigation | Table of contents with jump links |
   | O10 | Multimedia Structure | Images/videos have captions and carry information |
   | E07 | Practical Tools | Include downloadable templates, checklists, or calculators |

   _These 16 items apply across all content types. For content-type-specific dimension weights, see the Content-Type Weight Table in [core-eeat-benchmark.md](../../references/core-eeat-benchmark.md)._
   _Full 80-item benchmark: [references/core-eeat-benchmark.md](../../references/core-eeat-benchmark.md)_
   _For complete content quality audit: use [content-quality-auditor](../../cross-cutting/content-quality-auditor/)_
   ```

3. **Research and Plan**

   Before writing:
   
   ```markdown
   ### Content Research
   
   **SERP Analysis**:
   - Top results format: [what's ranking]
   - Average word count: [X] words
   - Common sections: [list]
   - SERP features: [snippets, PAA, etc.]
   
   **Keyword Map**:
   - Primary: [keyword] - use in title, H1, intro, conclusion
   - Secondary: [keywords] - use in H2s, body paragraphs
   - LSI/Related: [terms] - sprinkle naturally throughout
   - Questions: [PAA questions] - use as H2/H3s or FAQ
   
   **Content Angle**:
   [What unique perspective or value will this content provide?]
   ```

4. **Create Optimized Title**

   ```markdown
   ### Title Optimization
   
   **Requirements**:
   - Include primary keyword (preferably at start)
   - Under 60 characters for full SERP display
   - Compelling and click-worthy
   - Match search intent
   
   **Title Options**:
   
   1. [Title option 1] ([X] chars)
      - Keyword position: [front/middle]
      - Power words: [list]
   
   2. [Title option 2] ([X] chars)
      - Keyword position: [front/middle]
      - Power words: [list]
   
   **Recommended**: